Cookie Policy

Last updated: September 2026 • Compliant with the Digital Personal Data Protection Act, 2023 (DPDP Act, Act No. 22 of 2023)

DPDP Act (2023) Notice: In compliance with the Digital Personal Data Protection Act of India, we do not deploy non-essential analytical or behavioral tracking cookies without your explicit, affirmative consent. You have the right to modify or withdraw your cookie preferences at any time.

This Cookie Policy explains how Swami Multiverse Media (operating under the consulting brand Dusty Compass) utilizes cookies, local storage, and related browser telemetry on dustycompass.in.

1. What Are Cookies and Local Storage?

Cookies are small text fragments sent to your web browser by a website you visit. They allow the site or a third party to recognize you, remember your session parameters, and understand how you interact with our pages. Local Storage is a modern browser technology that stores key-value pairs locally on your device without transmitting data back and forth with every server request.

2. Cookie Categorization Under the DPDP Act

We classify all cookies and tracking mechanisms into two distinct categories:

Category A: Strictly Necessary Cookies (Essential)

These cookies and storage items are indispensable for the core technical operation of our website, including security, CSRF protection, remembering your cookie consent choice, and facilitating secure payment transactions via Razorpay. These do not track your cross-site browsing activity and cannot be disabled in our consent manager without breaking website functionality.

Category B: Analytics & Experience Cookies (Non-Essential • Requires Consent)

These cookies allow us to aggregate anonymous telemetry regarding how hotel owners and visitors discover our growth articles, how long they spend reading case studies, and where navigation hurdles occur. We use Google Analytics 4 and Microsoft Clarity for this purpose. Under Section 6 of the DPDP Act, these trackers are kept dormant until you affirmatively click 'Accept All' on our consent banner.

3. Comprehensive Cookie & Storage Inventory

Identifier / Cookie	Provider	Category	Stated Purpose	Lifespan
dpdp_cookie_consent	Dusty Compass (LocalStorage)	Strictly Necessary	Stores your consent status ('all' or 'essential') under DPDP Act requirements.	Persistent (until cleared)
rzp_device_id	Razorpay	Strictly Necessary	Secures online checkout payments and prevents fraudulent payment requests.	1 year
_ga, _ga_*	Google Analytics	Analytics & Performance	Distinguishes anonymous visitors and aggregates page engagement metrics.	2 years / 14 months
_clck, _clsk, MUID	Microsoft Clarity	Analytics & Performance	Generates aggregate interaction heatmaps and identifies broken navigation links.	1 year

4. How to Manage or Withdraw Your Cookie Consent

Under Section 6(4) of the DPDP Act, 2023, you have the statutory right to withdraw or alter your cookie consent at any time, with the exact same ease with which consent was provided. You can do so using any of the following methods:

Interactive Preference Manager

Click the button below or the permanent floating "Privacy & Cookies" button located in the corner of your screen at any time to reconfigure your consent:

5. Browser-Level Controls

You can also configure your web browser to reject or delete cookies entirely. Most web browsers allow you to control cookies through their settings preferences:

Google Chrome: Settings → Privacy and security → Third-party cookies
Apple Safari: Preferences → Privacy → Block all cookies
Mozilla Firefox: Options → Privacy & Security → Enhanced Tracking Protection
Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies and site data

6. Grievance Redressal

For questions regarding our cookie practices or your rights under the DPDP Act 2023, please contact our Grievance Redressal Officer:

Mohit Swami
Data Protection & Grievance Redressal Officer
Swami Multiverse Media (Dusty Compass)
Email: hello@dustycompass.in
WhatsApp: +91 91310 76180